Vision  -  Strategy  -  Design  -  Deployment

Crystal Clear Advantage Internet & Multi-touch Marketing Toolset

Clarity Interactive will provide personalized marketing Campaign bundles to help businesses in the Midwest achieve maximum return on their marketing and revenue acquisitions budgets and strategies.  Crystal Clear Advantage includes:

  • Ability to generate Personalized URL's (PURLs) and messages based on values in a specific record in a set of contact data
  • The ability to provide a unique Internet web site experience for each record in a data set
  • The ability to provide Internet Marketing with our without a direct mail component
  • The ability to capture client required data through unique surveys
  • The ability to provide immediate User Thank You and Sales Team follow up e-mail
  • The ability to provide our client Campaign statistics in real time
  • The ability to tune all aspects of a Campaign in real-time
  • The ability to generate data files in custom formats for uploading lead data to a client's CRM
  • The data to show ROI and accountability to Marketing and Sales on cost/lead and campaign margin

Click here to find out more about our Crystal Clear Advantage Solution!

Business Consulting Services

Clarity Interactive offers both project based consulting as well as business planning and assessment packages designed to identify potential areas of action for our clients. The planning assessment packages are organized into multiple modules including:

  • Executive Management & Key Manager Assessment
  • Client and Market Assessment
  • Employee & Supervisor Assessment
  • Supply Chain Assessment 

Each assessment module provides:

  • An analysis of strategies and tactics
  • Opportunities for improvement and obstacles to success
  • Marketplace Analysis of other competitors and products
  • Aptitude and skills assessment with software and information technology
  • Utilization assessment of current systems processes
  • Calibration of functional objectives against executive vision and goals

The objective of each module is to ensure that our clients have an accurate assessment of their organization today, and a knowledge of where to focus efforts and attention to insure maximum growth and productivity going forward.

Each assessment also provides the discovery vehicle for us to recommend future potential projects and services which Clarity can provide, and provide the data needed to develop accurate and appropriate Return on Investment projections for such projects.

MIS and Utilization Consulting:

Professional Service projects including:

  • Utilization review of current MIS
  • Information utilization projects using Crystal Reports and Microsoft Office
  • Process assessment and re-engineering projects
  • Development of client specific requirements and Request for Proposals to assist in the selection of replacement systems and service